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Khadijah, a flagship initiative of Pakistan Single Window (PSW) and winner of the WTO’s International Prize for Gender Equality in Trade, empowers women entrepreneurs through capacity-building, mentorship, and digital readiness. It equips them to grow their businesses, access global markets, and achieve sustainable expansion.
Program Offerings & Mentorship
At the heart of the Khadijah Women Entrepreneurship Program is a tailored support system designed to address the diverse needs of women-led businesses. The program provides practical knowledge, hands-on training, and access to expert mentorship.
- International Marketing & Branding
Learn the art of digital storytelling, brand positioning, social media strategy, and customer engagement to build a strong, relatable brand that connects with audiences both locally and globally. - Sustainable Strategic Business Planning
Participate in expert-led workshops focused on building sustainable business models, developing revenue strategies, conducting market research, and refining value propositions. - E-Commerce Enablement
Gain the tools and knowledge to enter digital marketplaces with confidence. This includes platform selection, logistics planning, secure payment systems, and leveraging digital tools to reach global customers. - Tradeverse
An exclusive digital space within PSW that connects women entrepreneurs with trade experts, PSW services, and step-by-step guidance on trade compliance and export readiness. - Access to Finance
Connect with financial institutions, donors, and development organizations to explore funding opportunities, learn about grants, loans, and equity options, and gain the financial literacy needed to build investor-ready business profiles.
GreenTrade by Khadijah
Khadijah supports and promotes women-led businesses that adopt eco-friendly practices, encouraging sustainable packaging, ethical production, and climate-resilient models. These entrepreneurs are at the forefront of developing a more inclusive and environmentally responsible trade ecosystem.
Jasmine Organics
Jasmine Organics produces green, sustainable skincare products formulated from organic ingredients. Committed to cruelty-free, toxin-free beauty, the brand prioritizes ethical sourcing, eco-friendly packaging, and holistic wellness rooted in nature.
Urban Tree
Urban Tree is a sustainable skincare brand founded during the early days of the pandemic, handcrafted remedies rooted in generations of wisdom, from nani's herbal oils to Traditionals ubtans. Urban Tree offers a transparent, ingredient-conscious alternative.
Beauty by Almas
Beauty by Almas is a sustainable beauty brand that offers handcrafted skincare and wellness products made with natural ingredients. Committed to eco-friendly practices, the business promotes conscious self-care through herbal formulations.
Loops and Knots
Loops & Knots promotes sustainable craftsmanship through handcrafted crochet and macramé pieces. By using slow production methods and biodegradable materials, the business supports low-impact living and encourages mindful consumer choices in home décor and fashion.
YOLO Pret
YOLO Pret emphasizes minimal waste, durable materials, and inclusive design—while taking thoughtful steps toward sustainability through eco-friendly packaging, reduced plastic use, and fully digital processes, catering to environmentally aware consumers seeking both comfort and style.
NK Herbal Products
NK Herbal Products is a beauty & personal care brand committed to sustainability through use of chemical-free ingredients without harming environment. By offering effective herbal alternatives to conventional cosmetic products, NK Herbal empowers consumers to ecological balance.
RM Organic Bazaar
RM Organic Bazaar is a sustainable initiative that brings together handcrafted products and organic herbs, supporting eco-friendly living and local artisanship. By focusing on natural and chemical-free materials, the brand promotes a lifestyle rooted in environmental responsibility.
Attia Collection
Attia Collection follows a made-to-order model, ensuring that every piece is tailored specifically for the customer rather than mass-produced. This approach minimizes waste, avoids overproduction, and reduces the environmental footprint associated with unsold inventory.
Crafts By Meesal
Crafts by Meesal is a women-led, eco-conscious brand championing sustainable business practices by offering handcrafted products made from biodegradable materials like jute, canvas, and date palm leaves. Each item, from reusable bags to handmade accessories, is created by skilled women artisans.
Razia Sultanas
Razia Sultanas is a brand offering Ayurvedic, plant-based beauty and wellness solutions. With a focus on environmental sustainability, the brand trains underprivileged women in herbal formulation, uses recyclable packaging, and preserves healing practices.
Jasmine Organics
Jasmine Organics produces green, sustainable skincare products formulated from organic ingredients. Committed to cruelty-free, toxin-free beauty, the brand prioritizes ethical sourcing, eco-friendly packaging, and holistic wellness rooted in nature.
Urban Tree
Urban Tree is a sustainable skincare brand founded during the early days of the pandemic, handcrafted remedies rooted in generations of wisdom, from nani's herbal oils to Traditionals ubtans. Urban Tree offers a transparent, ingredient-conscious alternative.
Beauty by Almas
Beauty by Almas is a sustainable beauty brand that offers handcrafted skincare and wellness products made with natural ingredients. Committed to eco-friendly practices, the business promotes conscious self-care through herbal formulations.
Loops and Knots
Loops & Knots promotes sustainable craftsmanship through handcrafted crochet and macramé pieces. By using slow production methods and biodegradable materials, the business supports low-impact living and encourages mindful consumer choices in home décor and fashion.
YOLO Pret
YOLO Pret emphasizes minimal waste, durable materials, and inclusive design—while taking thoughtful steps toward sustainability through eco-friendly packaging, reduced plastic use, and fully digital processes, catering to environmentally aware consumers seeking both comfort and style.
NK Herbal Products
NK Herbal Products is a beauty & personal care brand committed to sustainability through use of chemical-free ingredients without harming environment. By offering effective herbal alternatives to conventional cosmetic products, NK Herbal empowers consumers to ecological balance.
RM Organic Bazaar
RM Organic Bazaar is a sustainable initiative that brings together handcrafted products and organic herbs, supporting eco-friendly living and local artisanship. By focusing on natural and chemical-free materials, the brand promotes a lifestyle rooted in environmental responsibility.
Attia Collection
Attia Collection follows a made-to-order model, ensuring that every piece is tailored specifically for the customer rather than mass-produced. This approach minimizes waste, avoids overproduction, and reduces the environmental footprint associated with unsold inventory.
Crafts By Meesal
Crafts by Meesal is a women-led, eco-conscious brand championing sustainable business practices by offering handcrafted products made from biodegradable materials like jute, canvas, and date palm leaves. Each item, from reusable bags to handmade accessories, is created by skilled women artisans.
Razia Sultanas
Razia Sultanas is a brand offering Ayurvedic, plant-based beauty and wellness solutions. With a focus on environmental sustainability, the brand trains underprivileged women in herbal formulation, uses recyclable packaging, and preserves healing practices.
Nationwide Impact: Reaching Women Across Pakistan
Since its inception, the Khadijah Women Entrepreneurship Program has successfully conducted high-impact sessions in key cities across Pakistan, including Karachi, Lahore, Quetta, Multan, and Peshawar. These sessions have brought together hundreds of aspiring and established women entrepreneurs, offering them hands-on training, mentorship, and tools to navigate the cross-border trade ecosystem.
With an overwhelmingly positive response and growing demand, Khadijah is now expanding its reach to more cities, ensuring that women from all regions, including remote and underserved areas, have access to the same quality of training, resources, and opportunities to grow their businesses and engage in international trade
Highlights
Take a glimpse into our city-to-city journey empowering women entrepreneurs across Pakistan
Our Strategic Partners
PSW’s initiatives are strengthened through the collaboration and coordination of its strategic partners, who play a vital role in advancing shared goals of empowering women entrepreneurs and fostering sustainable, inclusive growth.
TradeLab: Interactive E-Learning Platform
TradeLab, PSW’s e-learning platform under the Khadijah initiative, delivers high-impact digital learning designed for busy entrepreneurs. The platform features:
- Interactive courses and webinars
- Expert-led sessions on cross-border trade
- Topics including business development, trade compliance, regulatory frameworks, digital marketing, and financial management
With on-demand access, women can learn at their own pace and immediately apply these insights to enhance their businesses.
Success Stories
Explore the inspiring journeys of women entrepreneurs who, through Khadijah and PSW’s support, have overcome barriers, scaled their ventures, and entered global markets.
Meet the Team
Meet the team behind the Khadijah Women Entrepreneurship Program, a passionate group of experts, trainers, and mentors dedicated to empowering women entrepreneurs across Pakistan. Operating under the leadership of PSW’s CEO, Syed Aftab Haider, the team offers tailored support designed to address the unique challenges faced by women in trade and business.
| Tahleel Mumtaz Deputy Manager, CEO Secretariat tahleel.mumtaz@psw.gov.pk +92-51-9245605 | +92-51-9211131 | Waqas Aziz VP - Marketing & Communication waqas.aziz@psw.gov.pk +92-51-9245605 |